A few years before community-supported fisheries (CSFs) even became a thing, Heidi Rhodes was offering locally caught fish at farmers markets in Santa Cruz. Fast-forward nearly two decades, Rhodes is still selling fish at farmers markets but is also managing a CSF, a fish market at Santa Cruz Harbor, and Shucked Raw Bar — a seafood catering business.
Read MoreThere are many ways people get into the seafood business. For Jenn Gerard Lovewell of Real Good Fish, an early career providing locally sourced, nutritious meals to school children in cafeterias led her to her current work sourcing sustainable seafood from the Moss Landing docks.
Read MoreSeventeen years ago, before seafood was called “sustainable”, fisherman Hans Haveman was selling his catch at Monterey Peninsula farmers' markets and telling people why they should buy local fish. “I saw that there was real passion in organic food,” he said. “And I liked being a part of that.”
Read MoreAlan founded Real Good Fish (formerly Local Catch Monterey Bay in 2012) as a solution to reconnect our communities to the ocean and local fisheries. Alan was honored at the White House in 2016 as a “Champion of Change” for innovations in Sustainable Seafood.
Read More