Our Mission

To advance the social, economic and environmental sustainability of Monterey Bay fisheries.

Our Vision

Thriving and sustainable fisheries and fishing communities in Monterey Bay.

We are working to achieve our mission and vision by:

  • Acquiring West Coast groundfish trawl fishing rights and leasing them to local fishermen to ensure that we never lose access to this important fishery.

  • Rebuilding markets for local, sustainable, and traceable seafood.

  • Providing business support services to help fishermen survive and thrive under new markets and new management programs.

  • Cultivating local leadership in fisheries management, research and conservation.

  • Building public support and consumer demand for local and sustainable seafood.

 

Special thanks to photographers: David Hills, Corey Arnold, Steve Kepple, and TrimTab Media