The Monterey Bay Fisheries Trust is exploring solutions for rebuilding local and regional seafood markets. We are working with fishermen, buyers, and partner organizations to identify innovative ways of increasing the availability of local, sustainable seafood in our area.

Featured Program: Fish Hub

With funding from the National Fish and Wildlife Foundation and the Monterey Bay Aquarium, we are researching the feasibility of a seafood-based food hub or “fish hub.” In recent years, food hubs have emerged across the country as a way to help farmers and ranchers connect with local institutions like schools, universities and hospitals, as well as grocery stores and restaurants. Food hubs, which vary widely depending on local needs, may offer a range of affordable services to food producers, such as aggregation, distribution, marketing, and processing. While each food hub is different, they all share the same goals of rebuilding communities’ access to healthy, local foods, and producers’ access to local markets. We are working with Karen Karp & Partners and local stakeholders to explore if and how a “fish hub” model could best meet the needs of our community. 

Can Fish Hubs Rebuild Demand for Local Fish?

Anna Guth | Civil Eats | 3/2/17

Now that the West Coast groundfish are back, the Monterey Bay Fisheries Trust is launching a project to spur consumer demand.


Other Resources

West Coast Groundfish Regional Market Demand and Opportunities: Key Findings and Recommendations (February 2017) By Wilderness Markets and Changing Tastes

West Coast Groundfish in California Value Chain Assessment (December 2015)
Describes the value chain dynamics impacting groundfish harvesters in California, by Wilderness Markets.